Direct Marketer
Direct Marketing in Practice
Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers.
Merchant: eBooks
Commonsense Direct and Digital Marketing
This latest edition takes the book into new territory – the field of digital marketing.
Merchant: eBooks
Customer Share Marketing
Customer Share Marketing: How the World's Great Marketers Unlock Profits from Customer Loyalty teaches customer share marketing, which leverages customer loyalty through direct marketing and advanced, Internet-driven sales techniques.
Merchant: eBooks